Local keyword research
Finding the terms your customers and the expat community actually type when they look for a business like yours.
SourceCode service
Local SEO for Costa Blanca Businesses
Get found when local customers and expats search. Clean site structure, proper indexing, titles and meta, schema, and the local signals that help you show up for searches in your town and across the Costa Blanca.
What I do
What local SEO actually involves
No tricks and no monthly retainer for vague "SEO". Just the groundwork that helps local customers and the expat community actually find you on Google.
Google Business Profile
Setting up and optimising your profile so you show up in the Google map pack for your town.
On-page foundations
Clean titles, meta, headings, URLs and schema so Google understands exactly what you offer and where.
Location & service pages
Dedicated pages that rank for each town and service you cover, instead of one page trying to do everything.
NAP & citations
Consistent name, address and phone across Google, Bing, Apple Maps and the local directories that matter.
Reviews & local signals
A simple, steady approach to genuine reviews that build trust and lift your local ranking.
Trustpilot reviews
What clients say about working with Wayne
★★★★★
"After a series of bad experiences with other web developers, working with Wayne was a breath of fresh air. He is very responsive and completes work to a high standard. I would not hesitate to recommend SourceCode to anyone."
★★★★★
"Wayne is my go-to developer. He is a genius with coding and everything technical. He will always find a way to make everything work seamlessly, no matter how complicated the request. We have worked together on multiple projects over the years."
★★★★★
"Wayne built new websites for me after my old ones had been compromised, and worked around my budget. He was always available to take my calls, and the after-sales support has been incredible."
★★★★★
"I have had several dealings with Wayne and SourceCode, all of which have been positive. Wayne is helpful, knowledgeable and gives a speedy response."
★★★★★
"These guys know what they are doing. Great service — fast and efficient."
★★★★★
"Very pleased with their work. Very knowledgeable, accurate and thorough."
★★★★★
"Fast, efficient and very friendly service. Cannot recommend highly enough!"
Process
How I approach local SEO
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01
Audit & keyword research
I look at where you stand now, what your customers actually search for, and what your competitors are doing to rank.
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02
Fix the foundations
Titles, meta, headings, schema, speed and structure — the on-page groundwork Google needs to understand and trust your site.
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03
Build local presence
Google Business Profile, dedicated location and service pages, and consistent listings across the web.
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04
Track & refine
I monitor rankings and traffic and keep improving — local SEO is an ongoing build, not set-and-forget.
FAQ
Common questions
How long does local SEO take to work?
It's a build, not a switch. You'll usually see movement within 2 to 3 months, with stronger, more durable results over six months or more. I focus on groundwork that lasts, not quick tricks that get penalised.
Do you guarantee first-page rankings?
No honest SEO can guarantee a specific position — anyone who does is bluffing. What I do guarantee is the proper groundwork that genuinely helps you rank and gets you found by local customers.
Do I really need a Google Business Profile?
For a local business, almost always yes — it is often where most of your local visibility and calls come from. I will set it up properly, or optimise the one you already have.
Is this a monthly contract?
No lock-in. I can do a one-off local SEO setup, or ongoing work if you want to keep climbing and stay ahead of competitors. Your call, either way.
Can you do local SEO on my existing website?
Absolutely. Most of my SEO work is improving sites that are already live — no rebuild needed, unless the current site is genuinely holding you back.
Let's talk about your project
Book a free 20-minute call, online or in person in Calpe. I will give you honest advice and a rough idea of cost. No pitch, no pressure.